Keep every cut of a campaign video
in one asset.
A campaign video comes in several cuts, and as separate files they drift apart and get mistaken for duplicates.
By the end, the master and every cut sit in one asset, and each cut keeps its own versions and its own current version.
Before you start
- A master asset, such as a 16:9 campaign video.
- The file of each cut you want to add, such as a 1:1 or 9:16 export.
Watch the walkthrough
Here's how to keep every cut of a campaign video in one asset, each with its own versions.
This is the Northstar bottle launch spot. The sixteen-by-nine master and its square cut are one asset, not two.
Open Files and versions. The asset has two variants.
The Original is the source variant: the master the asset was created with.
Square one-by-one is a custom variant: a cut you added to the same asset.
Each variant keeps its own versions. The square cut is on V2, which adds Now in stores, and V1 stays in its history.
Select a version to watch it. This is the square cut's current version.
Now add a vertical cut for stories. Click Add file. New version would add a revision to a variant you pick. A different cut is a new variant.
Name it Vertical nine-by-sixteen and choose the file. The cut starts at V1, and its comments and approvals stay with it.
The asset now has three variants. The new cut is processed like any upload.
When it's ready, select its V1. Same asset, now with a vertical cut.
In short: one asset holds every cut. The Original is the source variant, each cut you add is a custom variant, and every variant keeps its own versions.
Search across all videos and guides.
One asset for the master and every cut.
The Northstar bottle launch spot has a 16:9 master and a square cut for social. Both live in one asset. Now the team needs a vertical cut for stories, and it goes into the same asset as a new variant.
Open the asset in your workspace to follow along. A variant is a different cut: another crop, language or creative direction. A version is a revision of one variant. Neither counts as a duplicate.
- 01
The master asset
Open the asset. The 16:9 master and its square cut are one asset, not two.
- 02
Open Files & versions
In the panel on the right, open Files & versions. It shows how many variants the asset has, for example 2 variants.
The Original is the Source variant: the master the asset was created with. A cut you added, such as Square 1:1, is a Custom variant.
- 03
Versions per variant
Each variant keeps its own versions and its own current version. Here, the square cut reads “Custom variant · 2 versions”: V2, which adds an end title, is marked Current, and V1 stays in its history.
- 04
Watch a cut
Select a version to watch it in the viewer, for example V2 of the square cut.
- 05
Add a new cut
Choose Add file. In Add a file, choose what you’re adding:
- New version adds a revision to a variant you pick, the Original included.
- New variant adds a different cut.
Choose New variant, type the Variant name, for example Vertical 9:16, and choose the file. The dialog says the new cut starts with V1 as its current version. Choose Create variant.
- 06
The new variant
The asset now has 3 variants. The new cut is processed like any upload. When it’s ready, select its V1 to watch it: the same asset, now with a vertical cut.
In short: one asset holds every cut. The Original is the source variant, each cut you add is a custom variant, and every variant keeps its own versions. For how versions work, see Keep file revisions together with version history. To see which cut another asset matches, see See which cut of another asset matches yours. For sending revisions to a client, see How revisions work, for your team and your client.
Check the result
- Files & versions shows the Original as the Source variant and each cut as a Custom variant.
- Each variant lists its own versions, with one marked Current.
- The new cut was added with Add file › New variant, and it starts at V1.
If it didn’t work
Should a new export be a new version or a new variant?
A version is a revision of one variant, such as the square cut with an added end title. A variant is a different cut: another crop, language or creative direction.
Will the cuts show up as duplicates of each other?
No. Variants and versions of the same asset are never listed as duplicates of each other.
Which variant does a new version go to?
The one you choose. With New version, you pick the variant, the Original included. The other variants keep their own current version.